A TXT record is text in free, human-readable form, which is associated with an Internet domain as a DNS record for one purpose or another. The most common use of a TXT record is to add your web site to an online search engine or to an analytics platform, which provides info about the web traffic to your website. Creating this type of a record serves as verification that you are the Internet domain owner and they will supply the content that you should include as the value when you create the record. Another use of a TXT record is to validate that an e mail message is sent by the domain name owner and from a reliable server - this is the so-called SPF security, which helps prevent any electronic address created under your domain name to be forged and unauthorized people to send spam making it appear like it was sent from your own mailbox. You may include any other info you want to be associated with your Internet domain in a TXT record as well.